MINI has teamed-up with mod rock legend Paul Weller to give birth to a one off vehicle that will be auctioned at a live event, with all the proceeds set to go to charity.
The project follows Weller’s headline performance at MINI’s 50th Birthday party at Silverstone in 2009.
We are talking about a unique MINI Cooper, which was designed by the artist, built in Oxford, and hand-painted by MINI specialists. The car will be auctioned for one month from November 11, in order to raise money for charities Nordoff Robins and War Child.
The car will be showcased in MINI’s flagship showroom on Park Lane, London for the duration of the auction. You can place your bids here.
“Both MINI and Paul Weller are synonymous with the quintessential British mod scene. That’s why we were the ideal match to create this unique car,” said MINI UK’s Director, Jochen Goller.
Walter’s vision, which comes with pink and brown stripes across the vehicle’s body and also includes a silver line running up the bonnet and over the roof, was inspired by the colors in a Ben Sherman shirt he designed for the brand in the past.
“I've always loved and driven MINIs so when I was given the opportunity to design a bespoke Mini Cooper I wanted to create something that reflected the mood and colours associated with the Mod era, which was also the classic Mini’s hey day. I’d already expressed these colours in a shirt I designed for Ben Sherman a few years ago, so it made sense to me to continue the theme using a MINI Cooper as a palate,” said Weller.
Not only had he used the colours for a Ben Sherman shirt, but something very similar was used for the 12 inch single version of Town Called Malice
ReplyDelete